Offering SEO services as part of your business can be a lucrative endeavor. You might choose to do it alongside web development or another service. Or you might want to make SEO services the entire basis of your company. However, creating something new from scratch can be very complicated. It can cost you a lot of money and take a long time to complete. If you want to build a brand based on selling SEO, a reseller provides you with another option. Using an SEO reseller, you can outsource the work to another company. It’s an excellent choice for many businesses, but you have to get it right. Before you start using a reseller, make sure you follow these tips.
Why Use an SEO Reseller?
The first thing you need to ask yourself is what are your reasons for using a reseller. You might not know about the advantages and disadvantages, or even if it’s the right choice for you. SEO resellers are for anyone who doesn’t have the resources to produce results themselves. You might be hoping to build a brand and have a very good idea, but you don’t have the time, money or the staff to get going. An SEO reseller offers you a cost-effective solution for your SEO promotions. Using a white label service means that you can put your own logo and branding on the work. However, you need to consider your choice carefully. The results need to be high quality if you want to put your name on them and satisfy your customers.
Questions to Ask Yourself
You need to ask yourself a series of questions to work out what you’re looking for in a reseller. It’s essential to know what your requirements are. Then you can make your search as efficient as possible. Some of the questions you come up with will help you to filter through the companies available to you. You can also keep them in mind to ask them directly of different firms if you want to contact them. You should be asking yourself what budget is appropriate for the services you need. You need to know if a reseller uses the best methods for Google’s guidelines and algorithms. Think about what’s important to you. And consider the essential factors that everyone should look for too. Find out what’s most important in the world of SEO by going to https://moz.com.
Ask for Recommendations
If you’re not sure where to start, asking for recommendations is often a good idea. You might have been speaking to people who run similar services to the one you want to launch. If you ask for their opinions on the SEO resellers, you can get advice from people with experience. Even if you don’t know anyone directly, there are other ways to get recommendations. For example, you might find forums or social media communities. Experts there should be willing to share their knowledge. Of course, using your preferred search engine will also help you out.
Check Review Sites
Many people will want to go straight to the best-ranked SEO resellers so they can assess them. You will find that there are different opinions about which resellers are the best. But looking at review websites will help you to see which ones keep appearing in lists of the best services. Got to http://whitelabelseoreview.com to see an example of how these services are ranked. Review sites will help you out with what to look for in a reseller. They explain their reasoning for highlighting the services they have. Make sure you take a close look at the criteria they use to ensure you find the right provider for you.
Researching Companies
Once you have a shortlist of potential services you could use, you need to do some in-depth research. You should go to their website and take a look at all the information they provide about what they have to offer. Search for testimonials from past and current clients, and read about how they operate. Pay particular attention to the customer support they can provide you. So you know they’ll be there to help you out. Don’t forget to use sources outside of their website. You need to gather third-party opinions to ensure they’re reliable. A quick search should help you to find reviews. You might also come across complaints about the services you’re considering.
Ensuring the Best Results
If you’re going to resell SEO services, you need to be able to deliver excellent results. Since you’re outsourcing, however, it won’t be you who is responsible for this. It’s vital to check what a reseller claims to be able to do and to assess their claims. Start by looking at what the reseller says they can do with their SEO services. Do they say they can get a website ranked in the top ten results for a keyword? Do they claim to be able to place links on highly authoritative websites? Confirming the claims they make requires you to contact them and ask for evidence. They can send you case studies and referrals to prove their word. You can also do your own research. Check out the clients in their portfolio and perhaps approaching them directly.
Assessing Offered Services
You also need to consider how they say they achieve their results. What services do they offer to get their clients’ websites excellent reputations? What type of links are they going to build for you and your customers? There are a number of services they could offer to help websites get higher rankings. They could offer you guest posts, comments on blogs, infographics, and other types of links. You need to make sure that you can get quality backlinks that will still be valuable in the future. Make sure you do some research on the best ways to build links without being penalized by Google. Have a look at http://www.bloggersideas.com to find out what makes a backlink a quality one.
Local vs. National vs. Global
One of the essential things to consider when you choose an SEO reseller is local, national and global searches. Some businesses need to improve their SEO for local customers. Others are trying to do it on a wider scale. Not every reseller will offer these different specializations, so you need to consider them. Many are likely to provide national and global ranking, but not local SEO. Make sure that you check to ensure they have the services you need. If you want to provide SEO to local companies, you need a reseller that has the expertise to do so.
Contacting Potential Resellers
To get an account on most SEO reseller websites, you need to contact the company. You can sometimes create an account on their website and get started right away. However, it’s always best to contact them by phone or email and discuss their services. You can ask them any questions you have and talk to them about what they can do for you. Before you get in touch, think about what you need to say. Is there anything, in particular, you haven’t learned from your research? Do you want to ask them for a case study or other evidence of their experience? Be prepared to discuss what you need and make sure you select the right service.
Testing Everything
Before you use your chosen SEO reseller for your clients, you need to test it out. Use your own website to try out the services on offer, as well as the dashboard for the service. You don’t want to provide a service to your clients before you’ve checked it out for yourself. You need to make sure that it meets your standards. At http://blog.advision.co/ you can learn how to assess your current SEO provider. When you’ve ordered some work, check the quality of the content. See if there are any noticeable improvements in your search engine rankings before you use the service for other people.
Controlling Your Re seller Services
If you want to be able to offer an excellent service, it’s best to have control over your orders. Many SEO resellers provide a dashboard you can use to keep track of the work you have ordered. However, not all of them do, and you might find that this is inconvenient. Not only do you want a dashboard you can use, but it has to be easy to use too. Spend some time getting familiar with the new interface. You need to know how to monitor your orders, place new ones and track completed ones.
Dealing with Issues
Even the best SEO resellers will occasionally have problems. If anything goes wrong, you need to know that it will be solved as soon as possible. Check that the reseller you choose has excellent customer support. You should be able to contact them in your preferred method, such as phone or email. Research how they respond to issues such as their system being down. Make sure they can provide the service you need. Pay attention to reviews and ratings of how they have dealt with people’s problems and complaints in the past. If there are lots of problems, it might be best to avoid them.
Selecting the best SEO reseller for your company is a long process. Don’t make any hasty decisions on your journey to finding the right one.